- Setting and monitoring OKRs and KPIs;
- Building and leading the marketing team;
- Overseeing marketing analytics, creating and disseminating impactful content across various channels;
- Designing and refining marketing funnels to improve conversion rates;
- Collaborating with the IT team to enhance the website and landing pages.
- 5+ years in digital marketing;
- 2-3+ years leading a team of 10-20;
- Experience in content, performance, influencer marketing, brand management, referral programs, webinar funnels, partner collaboration, and CRM marketing;
- Proficient in budget management with a focus on ROI analysis;
- Interest in IT education and the product.